Churned like butter.
Half the saturated fat.
It's great in the middle.
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Clover is launched, as the first dairy spread with the authentic taste of butter that spreads straight from the fridge.
Our famous TV campaign starring real-life couple Judi Dench and Michael Williams is aired for the first time.
A range of competitor brands crowd the market but Clover continues to lead the sector.
"One of the Family" TV campaign launched.
Clover reaches £65 million in sales and continues to grow.
Happy 25th birthday! Clover continues to delight millions of families, and launches Clover Lighter for those looking for a lighter touch.
Clover discovers how good life is in the middle.